The New Titleist AVX golf ball utilizes breakthrough core, cover and aerodynamic technology. AVX is a premium performance golf ball for golfers who prioritize distance and extremely soft feel with a piercing, low ball flight. It has been engineered to be the lowest flying, lowest spinning and softest feeling high performance golf ball in the Titleist line. Remarkable Distance and Penetrating Flight Very Low Long Game and Iron Spin Exceptionally Soft Feel Premium Scoring Control